Needing a Break… The fall season is nearly here. Around much of the country, temperatures are falling, school is back in session (in some form or another) and many are hunkering down into normal routines as much as possible. It is certainly challenging to comprehend what “normal” means anymore. Some predictions indicate that domestic travel …
by Jack Hojnar It’s not easy writing about travel right now, particularly airline travel. Seems as though the conversation can turn quickly toward the efficacy of wearing masks to prevent the spread of Covid-19 versus the belief that the virus is something less nefarious than is presented in news outlets. And so this opinion piece …
The Customer Front and Center More so than ever before in our history as marketers and business leaders, we have enough information about our customers to truly anticipate their needs. We have buying behavior. We recorded calls from their call center interactions. We have access to their social media accounts. We have survey results clearly …
cbsi Talking Business: Summer Edition: August 19, 2020 Dear cbsi Friends: The cool breeze in the morning indicates fall is not far off in this unpredictable year. We have been pleased to interview during Covid period fifty guests for our #cbsiTalking business series from areas of banking, insurance, digital marketing, Biz Ed. We appreciate their …
By Sonia Perugini Unless you manufacture antiviral disinfecting wipes or sell RVs, your organization has likely felt the sting of the pandemic. Marketing to a consumer base that has lost enthusiasm for a physical retail experience, is disinclined to travel far from home and has less disposable income seems like an exhaustive undertaking. Such challenges …
Keep Your Hands Off! As the Coronavirus continues to impact us, it can be easy to forget the technology that affords us some social distancing, even if by luck. Contactless everything seems to be the way of the world these days and yet, a contactless life has been around for quite some time. Many aspects …
by Jack Hojnar NOTE: To read Part 1, Click Here It seems perhaps near impossible to talk about flying on a plane without mentioning masks and social distancing. And when you mention masks and social distancing it perhaps seems inevitable to discuss the politics of it all. And well, that often leads nowhere fast. What …
by Jack Hojnar In the 1920s, engineer and mother of 12, Lillian Gilbreth, invented the pedal bin for the disposal of kitchen waste. But Lilllian wasn’t necessarily thinking about preventing the spread of viruses or germs (though the thought possibly crossed her mind). She was a noted efficiency expert in her day. Improving the way …
Touchfree, Contactless, and Fast: Getting there Faster than Predicted Read More »
cbsi Talking Business: Special Banking Edition Dear cbsi friends: As we celebrate Independence Day during this challenging time, we focus this special edition of #cbsiTalkingBusiness on the efforts of community bankers who help small business in their communities. We were pleased to talk with two banking leaders Robert Fisher, CEO of upstate NY based Tioga …
The Slow Road to Travel It’s taken a while, but the world we live in is starting to move forward again. People, albeit cautiously, are coming out of their lockdowns looking for things to do and places to go. As more people become accustomed to wearing masks and living with Covid-19, they are slowly taking …